Popeyes, UK

Remodelled American fried- chicken brand breaks world records

Brand Strategy | Interior Design | Architecture

Popeyes is the rip-roaring Lousiana chicken brand that may well have found its most enthusiastic audience in the UK. It helps that we remodelled the brand for the UK market and rolled out 15 stores in 18 months.

Our interior takes inspiration from the liveliness of New Orleans and the energy of Mardi Gras. The look is warm and inviting: retro, utilitarian furniture in a playfully bright interior, alive with colour, humour, and bold terrazzo tiling. In this joyful setting, sales soared. Westfield in London became an instant worldwide number one (out of 3,700 restaurants), while our Oxford opening broke launch-day records.

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